As part of an initiative launched by LaLiga, Spanish professional football will host its first ever ‘Retro Matchday’ – a first for Europe – during which clubs in the First and Second Tiers will play their matches in kits inspired by iconic moments from their history.
This special event will take place over the weekend of the 10th to the 13th of April, transforming the pitch into a meeting point between the past and the present.
In this context, Fútbol Emotion is joining our Pro Clubs —RCD Mallorca, Real Zaragoza, SD Huesca and Elche CF— in the launch of their new retro jerseys, unveiled at a venue as distinctive as Madrid Fashion Week. An initiative that brings football and fashion together, taking the clubs’ legacy beyond the pitch and connecting it with new audiences.
Here at the Pro Clubs department, projects like this reflect the way we work. We support clubs throughout the entire process, from product management to commercial activation, ensuring that every launch has a real impact on both the brand and the business.
Our work includes:
- Management and planning of the official product
- Coordination with clubs at key moments
- Activation across our sales channels
- Enhancing visibility and storytelling
Retro jerseys are more than just a kit. They’re a way to relive history, reinforce identity and connect emotionally with the fans. For Fútbol Emotion, being part of these launches alongside our Pro Clubs is yet another demonstration of our commitment to providing a personalised, specialist service that’s tailored to the clubs’ real needs. Because football isn’t just played. It’s remembered, it’s felt… and it’s worn again.
Football revisits its history: here’s how we’re supporting our Pro Clubs as they launch their retro kits
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