Video games are now an integral part of young people’s lives, as well as those of millions of adults around the world. Video games represent the past, the present and the future of our society. And in the world of football, we have a clear example in FIFA. It all began as simply a game to pass the time, in which two teams faced off against each other, simulating a real-world match. Over the years, the game has evolved and, to a certain extent, has also kept pace with the evolution of the world and society, as it allows users to create their own player and experience a sporting career as a footballer and/or manager, with all the glamour that such a role deserves.
EA Sports football jerseys
The German brand adidas has long known how to harness the power of video games. Take, for example, the masterful marketing campaign with which it undoubtedly managed to meet the expectations of all gaming and football fans in general, by bringing those FUT kits into the real world in the form of alternative kits for some of the world’s leading football clubs – as is the case with these official Real Madrid kits.
Thanks to this special and effective collaboration between EA Sports and adidas, we can see these fantastic kits not only within the game itself, but also on real-life pitches, as this range of kits has been designed in accordance with adidas’s own technical specifications for the football jersey of a club such as Real Madrid.
This Real Madrid jersey is yet another that goes straight to the top of Jersey Culture – that movement where football kit is part of your everyday life, part of your lifestyle. And, in the case of this kit, we can say without a doubt that its design is a clear tribute to the club’s history, as the gold detailing on the jersey symbolises all the glory of the ‘Merengue’ club and its numerous titles.
