Puma and The First Mile Project present a new collaboration featuring Future Z and Ultra. Once again, football takes on social awareness in a collection that aims to raise awareness of various social projects.
17 February 2022
- Written by David del Río
Lazertouch, Origin Pack, Flare Pack and, finally, First Mile Pack. In the 48 days of 2022 so far, Puma has already presented four different collections, which equates to new boots every 12 days. Excessive? Perhaps, but it is not the only brand following this trend, so it seems we must get used to this being the norm.
But we're not here to judge or decide how many collections a brand should release, but rather to analyse them and reveal all the secrets each one hides. Today it's the turn of the new First Mile Pack, the latest colour combination from the German brand, which has once again decided to use football as a platform to raise awareness of social projects.
The First Mile Project is an initiative that was created with the aim of carrying out actions that would help bring about social transformation in Africa and contribute to human progress in specific areas of the continent, a project that has now become much more global in scope. In this collection, both Future Z and Ultra have been made from recycled plastics obtained from a campaign by The First Mile Project, which consists of strengthening micro-economies in Haiti, Honduras and Taiwan by collecting plastic bottles to create sustainable employment and reduce waste in the environment.
We will begin by discussing the Puma Future Z football boots, the brand's flagship model. Why do we call it that? Because these football boots are capable of satisfying players with different needs and tastes. This silo has certain features that make it unique and provide sensations that very few models are capable of generating. They have a wide last, perfect for users with that type of foot, but in the central area we find an elastic band called FuzionFit + that gives us a feeling of fit rarely seen in wide football boots.
It is also a reinforced boot, but at the same time it surprises with its lightness, two qualities that seemed incompatible until Puma managed to combine them in these Puma Future Z football boots. For these reasons, we refer to it as a complete boot, because thanks to its technologies and the development that the brand has carried out with this model, the Future Z is capable of meeting the needs of different types of footballers, ensuring that they all feel comfortable when wearing them.
In terms of design, the Germans once again bring us a total colour split on the upper of these Puma football boots. White for the front section, dark blue for the back, and both colours come together in the central elastic strip that serves to divide them. But these are not the only colours we find, as the brand has used orange for the various logos, which goes just as well with white as it does with blue, giving a more casual look to the silo worn by players such as Neymar Jr and Luis Suárez.
Changing models, we move on to the Puma Ultra football boots. It's something we already suspected, and this collection confirms it. Ultra looks good in everything. It doesn't matter if they're dressed in fluorescent colours, painted black and splattered with paint, or if they go serious with dark blue as their faithful sidekick, the German brand has managed to create a design that looks good in any shade, and that's something very difficult to achieve in the world of sports footwear.
But if the design is good, the functionality is even better. Since EvoSpeed, we haven't seen a model from Puma so clearly designed for speed players: football boots that are extremely light, minimalist, snug-fitting and with a sole that invites you to challenge Usain Bolt himself to a race on the sidelines of your local football pitch. What's more, in the pursuit of comfort, the knit upper makes the fit so comfortable that you'll think your boots were custom-made.
This is the new First Mile Pack from Puma, a new colourway for the brand's two main silos, now available both in stores and on the Fútbol Emotion website.
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